About us

We are your design partner. Combining branding, identity, and product design with clear strategy and bold visuals.

Nadra Design Studio is an independent creative studio based in Valencia, founded by Serge Dobroriez and Julia Zaikina. We create brand identities, websites, and visual systems for companies that want to look strong and speak honestly. Our approach combines strategic thinking, modern design, and a sense of living aesthetics. We help brands become not just recognizable — but felt, leaving a real emotional impact.


Julia Zaikina



Julia Zaikina


Graphic designer with a strong marketing vision and a refined sense of composition. She blends strategy, analytics, and creativity to make every visual element serve the brand’s business goals. Responsible for visual style, branding direction, and marketing design across the studio’s projects.

Graphic designer with a strong marketing vision and a refined sense of composition. She blends strategy, analytics, and creativity to make every visual element serve the brand’s business goals. Responsible for visual style, branding direction, and marketing design across the studio’s projects.


Serge Dobroriez



Serge Dobroriez


Designer with over 10 years of experience in branding, web, and product design. He works at the intersection of aesthetics and functionality, building systems that scale together with the business. Leads concept development, identity design, UX/UI, and the studio’s creative direction.

Designer with over 10 years of experience in branding, web, and product design. He works at the intersection of aesthetics and functionality, building systems that scale together with the business. Leads concept development, identity design, UX/UI, and the studio’s creative direction.


Lucy Pleskach



Lucy Pleskach


a Project Manager with 15 years of experience in marketing. She has worked with international advertising agencies and in marketing teams, managing projects for different markets and brands.  Knows how to organize the process clearly, communicate easily, and make sure clients feel happy, both during the work and with the final result.

a Project Manager with 15 years of experience in marketing. She has worked with international advertising agencies and in marketing teams, managing projects for different markets and brands.  Knows how to organize the process clearly, communicate easily, and make sure clients feel happy, both during the work and with the final result.

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